Staples teamed up with superstar Katy Perry to “Make Roar Happen” and celebrate and support teachers during the back-to-school season by donating $1 million to DonorsChoose.org, a charity that has helped fund more than 450,000 classroom projects for teachers and impacted more than 11 million students.
“Make Roar Happen builds on Staples’ commitment to teachers in a new and engaging way,” said Alison Corcoran, senior vp, North American stores and online marketing for Staples. “With music that inspires people worldwide, Katy Perry is a powerful voice to encourage people to ‘Roar’ and recognize teachers for their impact both inside and outside the classroom. Our $1 million donation will help teachers supply their classrooms just in time for back to school.”
Added Perry: “I’m glad to partner with Staples on my Prismatic World Tour to raise awareness and funds for DonorsChoose.org, and to remind my fans that a small gesture can make a large impact on the very basic materials classrooms need for teachers to help students reach their full potential.”
A recent Staples survey revealed that 75 percent of parents of teen students believe a lack of school supplies is a significant challenge for schools today. Most teachers spend an average of $408.71 of their own money each year to provide supplies and materials for their classrooms. Staples’ customers are invited to help their local teachers by donating $1 to DonorsChoose.org at their local Staples store or online at http://www.staples.com/makeroarhappen. Donations will be used to fund classroom projects in the community where the donation was made.
Staples’ Annual School Supply Drive launches officially at the national level on July 26 in participating Staples locations as well as online at staples.ca/community and ends September 8.