Idris Elba has always had my attention but even moreso once he became a pitchman for the new Toyota Avalon. I’ve never thought so much about buying an Avalon until I saw the series of commercials featuring Elba.
Not only is he pitching cars so is John Legend. You can see this crooner tooling around in a Chevy Impala and I must admit he makes the car look mighty sexy.
This must be a new and popular trend because just last week I saw Nick Canon pitching Honda.
Now this is a good thing I’m sure companies are realizing that Black and handsome can sell insurance, think Dennis Haysbert for Allstate or furniture, think Snoop Dog for Overstock.com or just about anything.
Who doesn’t like Black and sexy? Just ask a Kardashian.
Haysbert is the official spokesman for the Allstate Insurance Company. His commercials typically end with one of the two Allstate Corporation official slogans, either Are you in good hands? or That’s Allstate’s stand. More recently however his commercials have combined the two with “That’s Allstate’s stand. Are you in good hands?”
I think most watching the commercial just want to be in Haysbert’s hands.